Our integrated launch campaign reached the touchpoints of our audience's lives, from bespoke sampling campaigns with organisations they already knew and loved, like Lululemon, to partnerships with the likes of London Fashion Week and Vegan Nights. In my opinion, I found this bar very moreish and moist which is hard to find something that tastes as good as this.

snack bar manufacturer,” said Richard Williams, business director of new ventures, General Mills Europe. With Larabars, clean eating just got a whole lot easier and may help to revitalise your Mind, Body and spirit. We created the Less is Moreish platform - less ingredients yet more taste, less guilt yet more indulgence.Nutrition and allergen information may be affected; therefore, you should always check product labels and not rely solely on the information presented here.

S. nutrition bar segment, with an evolving lineup of clean label bars, bites and children’s products. You can change your choices at any time by visiting Cookie preferences, as described in the Cookie notice. My thought was Lara/Nakd bars, but as he's cycling regularly I guess this isn't great - any other ideas please? For more information on our use of your personal information and your rights, see our Privacy Policy. With a big message to convey and a small budget to rely on, we needed to make the UK fall in love with a brand that has already found enormous success and a cult-like following in the States.I like them but they don't represent a food with no brakes for me (I am more a potato chip/cracker binger).

K., this launch will allow us to address increasing consumer demand for simple, minimally processed snacks. We’re proud to highlight the benefits of regenerative farming practices and support incredible farmers like Christine and Erich Gemperle.The Larabar Gluten Free Peanut Butter Choc Chip Snack Bar is packed with natural Peanuts and delicious ( unsweetened) Chocolate chips, along with dates, dried apples and Peanut Butter. If you love peanut butter cookies and have an appreciating for chocolate, definitely gives these a try. The 103 third parties who use cookies on this service do so for their purposes of displaying and measuring personalized ads, generating audience insights, and developing and improving products. Larabar Peanut Butter Choc Chip Snack Bar contains chocolate chips, doesn’t the final product there contain added sugar? That's why LÄRABAR continues to deliver crave-worthy flavors, made with 100% real ingredients and inspired by a broad spectrum of your favorite treats.

We recruited like-minded brand ambassadors who could genuinely communicate with our audience and offer bespoke sampling at wellbeing events like Sweatlife, Live Well and Vegan Nights, where we knew our audience would be. Available in Double Chocolate Truffle, Chocolate Raspberry Truffle and Chocolate Peanut Caramel Truffle.Dates (40%), Peanut Butter (Peanuts, Sea Salt) (22%), Roasted Peanut Pieces (17%), Choc Chips (Cocoa Mass) (12%), Dried Apples (5%), Peanut Oil.